One Recipe Sites

Creative Direction for a series of sites for Danone Product “Casancrem”

Creative Direction for a series of individual sites.
Client: Danone. Product: Casancrem
Agency: Cuko Argentina

The objective was to demonstrate the predominant position of Danone’s product “Casancrem” at the moment of preparing a series of very typical argentinian recipes, and to do it by positioning the specific sites produced for each of these recipes as the Nº1 on Google search. In a few months, the campaign was a complete success. 
Awarded Bronze (Web Design) at El Diente 2013. Círculo de Creativos Argentinos. ​​​​​​​
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